Facial hair is the pinnacle of manliness and according to Portside Wharf’s popular barber and owner of Bous for Men, Simon Bou-Samra, the beard is back.

A bit of facial fuzz has the ability to transform a smooth baby face into something far more masculine and handsome, but Simon reinforces that maintenance is the key.

“Think of the men who are rocking the stubble – Ryan Gosling, George Clooney, Zachary Levi, David Beckham, and the list goes on,” Simon said.

“Let’s face it, no woman in their right mind would pass up a dinner date with any one of these guys, which goes to show that stubble is sexy, but only when it is groomed.

“A solid, subtle and sharp beard can signify alpha male status, but a neatly trimmed beard takes a lot of work.”

Simon says most men want to look stylish without too much effort, which is why fashion conscious fellas and time poor gents around town are raving about Portside Wharf’s Clipper Club.

“Residents living in the luxury residential apartments, and men that work in the Hamilton area have jumped on board with the Clipper Club because it makes grooming simple and hassle free,” he said.

“Customers just head on down to Bous for Men at Portside Wharf once a week to receive the one size blade cut all over, from a guard one, down to a half blade or zero all over.

“The haircut is just $23.50 on your first visit, then every week thereafter you can get trimmed for just $8.80.

“If you happen to miss a week, then the price simply doubles to $17.60. You will receive a loyalty card to keep track of your cuts and don’t forget, the cut-throat, back of the neck shave, hot towel and aftershave all comes complimentary.”

Bous for Men, located at Brisbane’s premier riverside dining precinct, has kicked a goal with this loyalty club and Simon says the extensive offerings at Portside Wharf, including the boutique retailers and waterfront dining options, make the location of his shop even more appealing for his customers.

“Urbbana Men’s Style Studio is just metres away, which means guys can kill two birds with one stone,” he said.

“If they are picking up a new outfit for a special occasion they can pop in for a quick spruce up or vice versa.”

Head into Bous for Men at Portside clean up the stray whiskers, and while you are in there pick up some of the popular imported men’s hair and skin care products from top international brands such as Taylor’s of Old Bond Street, Truefitt & Hilland Geo. F. Trumper and American Crew.

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